Education

Syracuse University – Whitman School of Management
M.B.A.

New York University
M.A., Graphic Communications Management and Technology

New York University
B.A., Media Studies/Political Science

Experience

Senior Consultant (September 2013-Present)
The Fifth Business, Houston, Texas
Role performed remotely from Syracuse, NY with 10% travel.
The Fifth Business is a full-service international change agency offering communications, learning and design solutions. My role plans, delivers and advises on projects for multi-national blue chip clients to execute change management, improve employee engagement, create and implement communications strategies and provide management consulting and support as needed. In addition to consulting for clients, my remit has included line management of a team of consultants and capability development, client relationship management, business development support and execution of internal business strategy.

Client projects have included:

• Project management (budget of $250k) of a custom SharePoint tool to replace 3rd party software for managing work requests across a technical discipline, inclusive of User Acceptance Testing (BP)

• Account management (ad-hoc projects billing in excess of $300k) with oversight of deliverables in support of a migration to the Epic electronic health record system (Houston Methodist)

• Lead on the development of an enterprise media strategy (recommended budget of $500k) with a focus on trade publications and digital advertising in support of new business strategy (Hess)

• Project management of development of corporate intranet sites in support of business functions at the regional level (BP)

• Program communications for an enterprise-wide Collaboration and Consumerization Team (SharePoint, collaboration tools, BringYourOwnDevice, mobile email, etc.) with focus on the production of content for business-facing web portals, technical writing for how-to guides and training sessions along with supporting materials for other channels (BP)

• Development of training materials and eLearning modules for two enterprise-wide roll outs: 1) Operating Model Documentation Tool; 2) Migration to SharePoint Online from previous versions; SP2003 WSS, SP2007 MOSS, and SP2010 (BP)

Senior Communications Consultant, Team Leader (March-August 2013)
Communications Consultant (November 2011-March 2013)
The Fifth Business, London, United Kingdom
Former client projects included:

• Development of measurement tools to benchmark end user satisfaction with IT service offerings across the segment along with recommendations for governance and process for translating data into continuous improvement initiatives for BP

• 18-month embedded role leading communications for BP Angola IT&S, reporting to the CIO, with responsibility for the communications strategy, messaging, oversight of campaigns, business-facing IT portal, SharePoint collaborative space with custom tools, internal projects and alignment to Group and brand guidelines

Communications + Operations Consultant
buildabrand ltd., May-October 2011
Creative-driven tech start-up creating a new model for brand building and management. Lead on all communications: copywriting and editing for entire website and product development cycle, editorial schedule, tone of voice, social media strategy (pre-launch Twitter following of 2500+), customer support and internal comms. Oversight of operations activities related to contracts for freelance and agency work, RFPs, agency relationship management, physical office move and set-up, candidate interviews, and production of non-disclosure agreements and service-level agreements for commissioned work.

Marketing Strategy Consultant
InfoPlanIT, LLC / InfoPlanIT Europe, August 2010-Present
Branding, digital, and communications strategy for a new product launch and coordinated re-brand. In-line with changes to company business strategy, created new logo identity, marketing collateral, and website, along with brand positioning, social media and public relations strategies for both the company and CEO to position as an industry and thought leader in Business Intelligence (yet to be implemented). Role performed remotely in London and Syracuse and coordinated with offices in Germany, France and the United States. Full-time for 6 months, providing very limited ad-hoc advisement after 2011.

Communications Manager
NYU School of Law, June 2007-July 2010
Created and executed integrated communications strategy that encompassed internal communications, direct mail with segmentation, events marketing and online registration, email campaigns and e-newsletters, and social media. Managed the alumni website, content production and updates along with vendor relationships tied to online giving and directory (communities). Reported to the assistant dean for alumni relations and special events and was recognized as a mentor and digital strategy resource for the school’s centers and institutes.

Editor-at-Large
The Journal of Popular Noise, October 2008-July 2010
Part-time project assisting the founder and creative director with editorial direction and operational leadership for a semi-annual limited edition audio journal. Public relations, events production, and light copywriting and copyediting on an as-needed basis.

Content Strategy Extern
Bond Art + Science, January 2009-June 2009
Masters degree research extern for the partner and senior content strategist of Bond Art + Science, an interactive services firm specializing in information architecture and user experience. Contributed to the writing and editing of proposals, responses to RFPs, and qualitative analysis, including competitive audits and content inventories. Researched data visualization and web application vendors and online tools and utilities related to email marketing.

Communications Associate
NYU School of Law, April 2005-June 2007
Project management and production of the Law School’s print publications. Coordinated trafficking of print materials for 125+ jobs annually, including the Law School’s award-winning magazine. Production (copyediting, layout and printing) of the weekly Law School newsletter. Purchasing and archiving of art along with photo shoot coordination. Optimized digital images for print and web and copyedited print materials to style guide. General office management along with line management of three student assistants.

Communications Assistant
NYU Center for Music Performance, March 2002-May 2004
Supporting role for communications and events management for a Center designated as a central hub for music-related events across NYU’s 18 schools and colleges. Updated website content; copyedited and distributed departmental literature and events calendars, including the monthly NYU Squarenotes newsletter; processed vendor invoices; coordinated events, including a weekly coffee house series; and scheduled, hired, and supervised four student assistants.

Manager
Sarasota Film Society/Burns Court Cinemas, April 2000-July 2001
Day-to-day management of an independent arts-focused theatre, run in conjunction with a distribution company specializing in foreign and independent cinema. Created bi-weekly schedule of support staff; purchased and maintained concession inventory, including vendor negotiations; interviewed and trained new employees; coordinated special gala events and annual foreign film festival.

Halloween or Williamsburg?

Halloween or Williamsburg?

Caption reads: “I AM A FANCYBOY!” he screamed into the car. “I AM A FANCYBOY!” No one listened, because a child was breakdancing for money.

I’ve been in London for almost a year and a half now and one thing I’ve noticed is that Halloween or not, Londoners love their fancy dress (costumes, for my Yank friends). Doesn’t matter what time of year it is, whether it’s a birthday or hen party, you can find Super Mario Bros. or slutty nurse dropping into an offy for drinks on the way to somewhere fun.

Back in Williamsburg, my neighbours favoured costumes, too. The primary distinction however is that these “outfits” are their everyday wear. Thanks to Ming for sending over the link to Halloween or Williamsburg? Have fun!

Halloween or Williamsburg?

 

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Cards App for iPhone

Apple's Cards App

 

First, I have to say that I love my iPhone 4S. After two years with an original iPhone stuck on iOS 3, I’m so excited to finally use all the amazing apps and features I’d been missing since my 3G kicked the bucket.

Cards, one of the less talked about apps (Siri, did you hear that?), recently put a big smile on my face. A free app from Apple, it’s an innovative way of incorporating on-demand printing as an extension of our increasingly more digital lifestyle. Exhibit 1, below: a good friend sent us a card using Cards (reason for the smile).

Make a note all you kids out there, no more excuses for not sending your grandma a thank you card. Hop on your iPhone and make it happen.

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WordPress Theme Recs + Design Help for mintypython.com

My friend Mei Lai and I are looking to update MintyPython.com (proudly powered by WordPress) and I was hoping some of you savvy surfers, devs, and designers might have a lead on a sweet template for us to use. And, as I’m always quick to point out, “while I love design, I’m not a designer”, so we could use a little help refreshing the logo once our WP theme is sorted. Recs and other leads in the comments, please.

If you’ve got some free time and want to pitch in, all the better! Drop me line…

Minty Python

 

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Prufrock Coffee

Prufrock Coffee: London

While Jeremy (On the Silk Road Blog) was in town back in March, we got up to a bit of exploring and visited Prufrock Coffee upon the recommendation of a friend to see what all the fuss was about. The L-shaped bar houses two lines: espresso machine and alternative brewing methods. As I had previously had one of their exceptional espressos with milk at Present, we chose to try both the filter coffee and the siphon method. As a special treat, they even let us try their awesome cold brew experiment that wasn’t for sale. It’s a far cry from Starbucks and Costa as the coffees are much more subtle and complex, due to the brewing methods and roasting process for their beans. The baristas were all super nice and patient with all of our questions, too. If you love coffee and gadgets, swing by for a visit, you won’t be disappointed.

Prufrock Coffee
23-25 Leather Lane, EC1N 7TE

more

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[Did You Know?] Nike Swoosh

Nike Swoosh

Once again, I’m considering getting a new pair of Nike IDs. Always a fun process and with my Fred Flintstone feet, I’m stoked that the Free Runs come in wide, too! When talking to a friend recently about my colorway ideas, he told me the story of the Nike Swoosh, which I totally DIDN’T KNOW. $35, what a deal!

“The Nike “swoosh’” is a design created in 1971 by Carolyn Davidson, a graphic design student atPortland State University. She met Phil Knight while he was teaching accounting classes and she started doing some freelance work for his company, Blue Ribbon Sports (BRS).

For seven years after its founding in 1964, BRS imported Onitsuka Tiger brand running shoes. In 1971, BRS decided to launch its own brand, which would first appear on a soccer cleat called the Nike, manufactured in Mexico. Knight approached Davidson for design ideas for this new brand, and she agreed to provide them, charging a rate of US$2 per hour.

In the spring of 1971, Davidson presented a number of design options to Knight and other BRS executives, and they ultimately selected the mark now known globally as the Swoosh. “I don’t love it,” Knight told her, “but I think it will grow on me.” Davidson submitted a bill for US$35 for her work.[3] (In 1983, Knight gave Davidson a diamond Swoosh ring and an envelope filled with Nike stock to express his gratitude.)

In June 1972, the first running shoes bearing the Swoosh were introduced at the U.S. Track and Field Olympic Trials in Eugene, Oregon. Nike continues to use the brand today.”

 

Did you know? (always via Wikipedia)

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Wunderlist

In the 90s, I had scrap paper. In the 00s, I had post-its and notebooks and eventually my iPhone notepad and emails to myself. After a trial run with Our Groceries (too simple and ugly) and Evernote (more than I need) as possible contenders for shared mobile lists, I am happy to have found Wunderlist! Now I can track simple task lists with due dates, shared grocery lists, even share lists of my favorite burger joints around the world in one slick and simple to use app on my iPhone (also accessible via browsers). If you’re looking to manage and share lists, give it a try, it’s free.
Wunderlist

(via Wunderlist)

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Burnt Lumpia Blog

Burnt Lumpia Blog

A friend of mine, who happens to also be a half-Filipino/a American ex-pat living in London, passed along the Burnt Lumpia Blog which has me all kinds of excited. When I last visited home before moving to London, I took my Flip camera (hah! just realised the humour in this) to film some of my favourite recipes as cooked by my grandmother. It was a blast. My mom and sister got involved and we spent a few days cooking up some of my childhood favourites. It was also great to see how happy the project made my grandmother. Now, I just need to get off my butt and finish editing those clips.

Anyhow, back to the Burnt Lumpia Blog. Marvin, like myself only more advanced, is “finding identity through food”. Just as he jokes, my grandparents totally had the big wooden spoon and fork, mounted to the side of the relief picture of The Last Supper. After having lived in NYC for several years I was happy to find Little Manilla in Woodside, Queens, and there was born my Pork Four Ways Crew, friends that would join me for Filipino meals where we ordered a minimun of four different pork dishes, not including any vegetables that had pork in them. So, do yourself a favor, check out the blog and cook up some of the good stuff!

“Marvin was born and raised on the gritty streets of Los Angeles to Filipino parents. Despite the graces of his mother’s home cooking, the ill-effects of Western assimilation retarded Marvin’s appreciation of Filipino food – wreaking havoc on his palate from a young age on until adulthood.

Now married to a non-Filipino, Marvin continues to hone his kitchen skills by expanding his culinary repertoire and learning to cook the food of his culture that he once ignored, even if it means burning a few lumpias along the way.

Marvin does indeed have a wooden fork and spoon hanging on his dining room wall. The wooden fork and spoon is a decoration found on many a dining room wall of Filipino old-timers. Its perceived “tackiness” has lead to its status as an inside joke among many Pinoys today.”

 

(via Burnt Lumpia Blog) -Congrats on the book deal!

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[Did You Know?] Neti Pot

Dan Machold, www.danmacholdphoto.com/

“A neti pot is a device used for irrigating the nasal passages. Typically it has a spout attached near the bottom, sometimes with a handle on the opposite side.”

Towards the beginning of every spring, and most every winter, I find myself the victim of sinus issues (pressure, irritation, post-nasal drip). Since today marks the beginning of Sinus Issues–Spring 2011, I’ve decided to mark the occasion by posting about the neti pot and popping a couple Musinex-D. Many friends have recommended them to me over the years, but I have yet to actually track one down and “irrigate my nasal passages.” Perhaps Heather will get me one for my birthday tomorrow *hint hint*?

Did you know? (always via Wikipedia)

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On the Silk Road Blog

On The Silk Road

My friend (and PhD candidate) Jeremy Pine is documenting his travels across central Asia while he completes his dissertation research into the “grey market trade network.” Filled with interesting stories and thoughtful cultural insights, it’s definitely worth a read if the Borat movie is your only reference point for the region.

For those of you who don’t already know:

“The Silk Road was a complex system of trade routes that connected China in the east with the Mediterranean in the West. The trade routes were active for hundreds of years, beginning around 200 BCE and continuing through the 7th century CE. During this time, merchants and traders traveled the long distances, on foot and in camel caravans, carrying valuable goods to trade or sell to local inhabitants or other travelers. The good traded varied from fine textiles, such as silks and brocades, to precious metals and stones, medicine, glass, and paper. Not merely a conduit for material goods; ideas, inventions and religions also traveled and spread via the Silk Road.”

On the Silk Road

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Fashion + Content

News Knitter

Combing fashion and content, “News Knitter is a data visualization project which focuses on knitted garments as an alternative medium to visualize large scale data.” Casual wear in navy blue and red, what’s not to like? My only fear is it’s one step away from wearable infographics about one’s self. Would you wear these, or are you a hold out until they can update dynamically?

(via Casual Data)

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[Did you know?] Manakish

Thanks to the Internet, more specifically Wikipedia, I will never again have to look up the origin or history of any person/place/thing in my family’s 1950s era leather bound encyclopedia set. So, in a sort of tribute to my friend Wikipedia, I have decided to embark on a regular series I’m going to call DID YOU KNOW?. Basically, whenever the mood strikes me to look something up in Wikipedia, I’ll take all the interesting bits and post them here for your consumption. To kick things off, I’ve chosen Manakish (also manaqish, manaeesh or manakeesh).

“MANAKISH is a popular Levantine food consisting of dough topped with thyme, cheese, or ground meat. Similar to a pizza, it can be sliced or folded, and it can either be served for breakfast or lunch. The word manaqish is the plural of the Arabic word manqūshah (from the root verb naqasha ‘to sculpt, carve out’), meaning that after the dough has been rolled flat, it is pressed by the fingertips to create little dips for the topping to lie in.

Traditionally, Levantine women would bake dough in a communal oven in the morning, to provide their family with their daily bread needs, and would prepare smaller portions of dough with different toppings for breakfast at this time.”

My favourite topping is zataar and cheese, which I can easily get from Bake and Cake on Edgware Road.

Manakish

Nick Saum, www.nicksaumphotography.com

Did you know? (always via Wikipedia)

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The Wurst Shirt Ever


I received my limited edition oxford from The Wurst Editions yesterday, and could not be happier. The quality of fabric and cut are going to make it hard for me to wear all my other oxfords from here on out. While their first edition menswear line is sold out (I think), you can check out their blog and stay on the lookout for new releases here.

(via The Wurst Website)

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Frankenplaid by Orvis

Living in the UK and having visited Scotland this past September has exposed me to a great deal more tartan than we’re used to in the US. However, I think Orvis is looking to turn around this dearth of tartan with a single sportcoat, the Dundee Panel Tartan Sportcoat. If you pick one up, or see one in the wild, let me know what you think.

(via Ivy Style via Orvis)

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INCASE: iPhone Ping Pong Cover

Those of you who know me also know that I’ve spent plenty of time playing table tennis over the past couple years after rekindling my love for the game on a friend’s terrace. So it should come as no surprise that I’m digging the new InCase Ping Pong cover for iPhone. Without getting my grubby little paws on it, I’m worried about the case’s lint attraction/deflection capabilities, especially so since they’ve opted for making these with short pips. At least the case is set up for a defensive play style in case anyone actually goes so far as to try and play with one (which they/I undoubtedly will).

From the InCase product view: “Our Ping Pong Protective Cover for iPhone 4 offers enhanced grip and lightweight, form-fitting protection. Injection-molded rubber construction provides a secure fit and the raised pattern, inspired by ping pong paddles, gives this Protective Cover for iPhone 4 a unique look and feel.”

(via InCase)

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Journal of Popular Noise: Truckasaurus “Quarters”

The Journal of Popular Noise and Fourthcity Records have just released ‘Quarters,’ the second offering from Truckasauras. It’s been available for a few weeks in digital form, but the limited edition 12″ vinyl is now available and it looks and sounds beautiful. They only have about 100 (out of 500) of these available for mail order, so snatch them up while you can. The 12″ 45 rpm record is a selection of the best tracks off the full length and includes a link to download the full release. The cover and inside sleeve feature stunning photography from Kyle Johnson.

Order your copy here: http://www.brushedgolden.com/

You can download the title track for free at: http://popularnoise.net/quarters.mp3 and learn more about Truckasauras at their site: http://truckasauras.com

(via Journal of Popular Noise)

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I like it on my Facebook Campaign: Breast Cancer Awareness

Breast Cancer RibbonI had been wondering about the sudden and plentiful “I like it on…” status updates that many of my female friends have been making on Facebook. Turns out they were part of the Breast Cancer Awareness campaign. There’s a healthy debate over the effectiveness of such campaigns, but I toss my lot in with those who support any use of digital media for a positive cause. I like it on the internets.

(via The Daily Telegraph)

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Perfect Poached Eggs

Photograph: Felicity Cloake

Felicity's perfect poached egg. Photograph: Felicity Cloake

One difference I have noticed since arriving in London is the willingness of restaurants to prepare poached eggs. For many years, unless I ordered Eggs Benedict, my options were scrambled or over-medium. Now, thanks to the Guardian’s article on making perfect poached eggs, I’m hoping to change the range of my weekend home menus. Still working on getting the vortex/whirlpool method down and will post pictures once I’ve mastered it!

(via guardian.co.uk)

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Moleskine + iPad

Molskine iPad and iPhone Covers

Moleskine has created a great cover for iPads (iPhones, too, but they seem a bit cumbersome). As they put it, “They are conceived as analog-digital ultra-portable workstations for the contemporary nomads.” While I don’t have an iPad (yet), I do now have a favourite cover that I’m sure to buy once I do. No matter the configuration, portability, or ease of input of my smartphone, laptop, or tablet, my choice for note taking in meetings or phone calls remains pen + paper. For me, there’s an important step where notes turn into to action items and become either notes or calendar/task items when migrating from paper to digital device. With so much great technology at your disposal, how do you prefer to take notes in meetings and on the road?

(via Moleskine)

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Bacon Baby

I honestly don’t know where to begin with this one. First, I want to know how my friend Miche-Miche continually finds stuff like this to send me (thanks Miche!). In my head, it involves her sitting at work googling permutations of bacon _______ all day until she gets a chance to sneak off to the lone Chik-fil-A in NYC (yes, I’m still jealous). Perhaps “baby bacon” was the magic google that brought forth this concoction?  Hey babies, meet modernity, it includes formula that tastes like bacon, drink up.

(via J&D’s those guys who brought us bacon salt)

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Inner City Bikes

My buddy Cornelius knows I like bikes, having owned as many as 6 at a time when I lived in NYC, so he sent me a link to Inner City Bikes thinking I’d like them. He was right. These bikes look as incredible as they are innovative. However, I do wonder how they ride and with lack of gearing, how fast they are. If you happen to get a chance to ride, let me know what it’s like!

(Inner City Bikes)

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Dancing Alone to Pony

Thank you, Miche-Miche for passing this along to me a few months ago. As many of you know, I have an enduring love for R&B and Pony has become a karaoke standard in my book. For those of you who love (or hate) the song and would like to watch individuals who have posted videos of themselves on youtube dancing inappropriately to Ginuwine’s soulful R-rated melodies, I give you:dancingalonetopony

(http://dancingalonetopony.tumblr.com/)

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Fette Sau Dry Rub Recipe

Fette Sau is my favorite BBQ restaurant in New York City (Williamsburg, Brooklyn, to be more precise), owing to their incredible dry rub, interesting and delicious cuts, and exceptional bourbon list that is kept well stocked. Whether you choose their pork belly, boneless beef rib, beef pastrami, or pig’s cheeks, you’re bound to leave happy and full, as well as smelling pleasantly of smoke. For those of you looking to recreate the deliciousness at home, check out this recipe for their dry rub:

Fette Sau Dry Rub
1/3 cup garlic powder
1 1/2 Tbsp ground cumin
2 1/3 cup dark brown sugar
1 Tbsp cayenne pepper
1/4 cup ground cinnamon
2 cup ground coffee (espresso grind)
2 cup kosher salt
1/2 cup ground black pepper

(via ABC)

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